There's intention in everything we do, including our name.
Blue Elvin is a stone.
A natural element.
That’s strong and resilient.
With each stone different.
The ‘Blue’ colour is from a mineral within the stone called Labradorite, which represents transformation. Labradorite is known to impart strength, perseverance and self-belief.
Blue Elvin perfectly represents the women we're building this brand for.
Blue Elvin has a deeper meaning to us. Our Grandfather grew up in a small village in West Cornwall called Mousehole, where the beaches were lined with Blue Elvin stone, and it was common to find large flanks of Blue Elvin in the village.